Automations
Trigger-action workflows that fire on CRM events. Send_sms, log_activity, enroll_in_sequence, set_field — chain them into multi-step plays.
Updated April 27, 20261 min read
Automations are if-this-then-that workflows that watch CRM events and fire actions. Live at /dashboard/crm/automations.
Triggers
- Contact created / updated
- Deal stage_changed (any stage, or a specific transition)
- Activity logged (any type or filtered by type)
- Task due_soon / completed
- List membership added / removed
Actions
- send_sms — uses your configured provider, deducts FUEL.
- send_email — through Gmail (1:1) or Mailgun (broadcast).
- log_activity — append to the timeline.
- enroll_in_sequence — kick off a multi-step sequence.
- set_field — write a custom field or lifecycle change.
- fire_webhook — POST to an external URL with the trigger payload.
Example
"When a deal moves to Won, log an activity, send the customer a thank-you SMS, and fire a webhook to my onboarding service." Three actions chained from one trigger.
Was this page helpful?

